Web Design
You’ve heard the phrase “measure twice, cut once”. It’s a great saying, for good reasons. It works for so many situations from surgery to carpentry to designing Web pages. Like surgeons, a Web Design can do a lot of damage by just going for it without a plan. So, like many other things in life, planning in the beginning goes a long way in saving you a lot of time, effort and headache later in the Web design process.
Quitoriano Consulting’s methodology organizes and plans a Web site. Because Web design is not about creating a single Web page that looks pretty. It’s about designing a whole collection of pretty Web pages that also link together in a way that makes sense to the user. Today’s Web sites can consists of hundreds or thousands of pages. Our methodology, integrates design and navigation using a myriad of technologies to build an effective Web site.
The Concept
The first step is discovering and defining the concept. We nail down the important things in this phase.
Who’s the audience?
What is the function of the site?
What products/services will the site provide?
What is the scope of the project?
This will help us determine the content which is essential to the design process. How to say the right things.
Architecture
The next step is the map out a blueprint of the website. What page links to another page. Our methodology ensures that the user does not have to think. At least not too much.
When you look at a page it should be self evident what the user has the option to do or where they can go. It should be obvious what needs to be done. They should be able to “get it” and know how to use it without any effort thinking about it.
Design
We can get your logo, color scheme, look and feel appropriate for your site easily. But, do you want to know the real 
secret of a great design? Do you know what really draws a crowd? What users really appreciate? It’s usability and the utility, not the visual design, that determines the success or failure of a web-site. Since visitors of the page click the mouse and therefore decides on everything, a user-centric design has become a standard approach for successful and profit-oriented web design. After all, if users can’t use a feature, it might as well not exist.
Basically, users’ habits on the Web aren’t that different from customers’ habits in a store. Visitors glance at each new page, scan some of the text, and click on the first link that catches their interest or vaguely resembles the thing they’re looking for. In fact, there are large parts of the page that aren’t even looked at.
Most users search for something interesting (or useful) and clickable; as soon as some promising candidates are found, users click. If the new page doesn’t meet users’ expectations, the Back button is clicked and the search process is continued.
* Users appreciate quality and credibility. If a page provides users with high-quality content, they are willing to compromise the content with advertisements and the design of the site. This is the reason why not-that-well-designed web-sites with high-quality content gain a lot of traffic over years. Content is more important than the design which supports it.
* Users don’t read, they scan. Analyzing a web-page, users search for some fixed points or anchors which would guide them through the content of the page.
Quitoriano Consulting strives to create a Web site which would provide a positive user experience with high quality content and credibility.
Execution, QA and Support
We take great effort in troubleshooting and testing the final product. Once the site is launched we can continue support and maintenance, if you want it. And finally, we don’t just drop you off and move on either. If you’d like we can also help you market your website using a variety of techniques which include SEO.
